Welcome to the Cheetah Stories SA

Privacy Policy

Cheetah Stories SA (hereinafter “Cheetah Stories”, “we”, or “us”) operates the website “https://www.cheetah-stories.com” (hereinafter “Cheetah Stories Website”) and processes personal data in the context of client relationships.

We pay attention to data security and comply with the provisions of the Swiss Federal Act on Data Protection (DPA), the Ordinance to the Federal Act on Data Protection (DPO), the Telecommunications Act (TCA), and other possibly applicable data protection provisions.

Cheetah Stories is responsible for the processing of personal data. For questions regarding data protection, you can contact us by regular mail or e-mail at the addresses below:

Regular mail:
Cheetah Stories SA
Viccolo Vertadello 4,
6648 Minusio, Switzerland

E-mail: standtall@cheetah-stories.com

1. On the processing of personal data during a visit to the Cheetah Stories Website

1.1 What data do we collect from you when you access the Cheetah Stories Website?

The Cheetah Stories website is hosted by Squarespace. In order to enable you to establish a connection to the Cheetah Stories Website and to ensure its secure use (in particular, system security and system stability), our servers temporarily save each access to a log file when you visit the Cheetah Stories Website. As is generally the case with every connection to a web server, the following technical data is automatically recorded without your intervention and stored until automated deletion:

  • IP address of the requesting computer;

  • Name of the owner of the IP address range (usually your Internet access provider);

  • Date and time of access;

  • Website from where the access was made (referrer URL), if applicable with the search word used;

  • Name and URL of the file accessed;

  • Status code (e.g., error message);

  • Operating system of your computer;

  • Browser used by you (type, version and language);

  • Transmission protocol used by you (e.g., HTTP/1.1).

This information may also include details about your use of this website, including:

  • Clicks;

  • Internal links;

  • Pages visited;

  • Scrolling;

  • Searches;

  • Timestamps.

We share this information with Squarespace, our website analytics provider, to learn about site traffic and activity. You can learn more about Squarespace Analytics here.

To avoid unauthorized access, and unless already deleted automatically, the IP address of the requesting computer may be evaluated together with other data in the event of attacks on the network infrastructure or other unauthorized use of the Cheetah Stories Website. It may be used in criminal or civil proceedings against the users concerned. In this case, the data may be stored for as long as necessary for civil or criminal proceedings.

When you buy something on the Cheetah Stories Website, we collect your personal information to fulfil the order. We may collect information like your:

  • Billing and shipping address;

  • Details relating to your purchase (for example, your shirt size);

  • Email address;

  • Name;

  • Phone number.

We share this information with Squarespace, our online store hosting provider, so that they can provide website services to us. Our payment processor Stripe will also collect payment information from you. You can read their privacy policy at Stripe Privacy Policy.

As you go through checkout, this site may auto-complete your shipping and billing address by sharing what you type with the Google Places API and returning suggestions to you to improve your checkout experience. You can read more about their data processing policy and data management here.

1.2 Do we use cookies and tracking tools?

This website uses cookies and similar technologies, which are small files or pieces of text that download to a device when a visitor accesses a website or app. For information about viewing the cookies dropped on your device, learn more the cookies Squarespace uses here.

These functional and required cookies are always used, which allows Squarespace, our hosting platform, to securely serve this website to you.

These analytics and performance cookies are used on this website, as described below, only when you acknowledge our cookie banner. This website uses analytics and performance cookies to view site traffic, activity, and other data.

In addition to that, we use:

  • Marketing cookies (i.e. Google tracker);

  • Technically necessary cookies (i.e. Adobe Typekit and Google Tag Manager);

  • Website analytic cookies (i.e. Google Analytics, Google Search Console and Squarespace);

  • CDN cookies (i.e. Google Statstic).

The provider of Google Analytics is Google Inc., a company of the holding company Alphabet Inc., based in the USA. Before the data collected on the Cheetah Stories Website within the European Union or in a state of the European Economic Area is transmitted to the provider, the IP address is shortened by activating IP anonymisation ("anonymize IP"). The anonymous IP address transmitted by your browser as part of Google Analytics is not merged with other Google data. Only in exceptional cases is the full IP address transmitted to a Google server in the USA and shortened there. In such cases, we provide contractual warranties to ensure that Google Inc. maintains adequate data protection. According to Google Inc., under no circumstances will the IP address be associated with other data relating to you.

Further information about the web analysis service used can be found on the Google Analytics website. Instructions on preventing your data from being processed by the web analysis service can be found here.

We use these cookies to enable us to remember certain information you provide to us as you navigate between pages on the Services. You agree to the use of cookies when you click on “accept” on the cookie banner that pops up the first time you use our website.

When you buy something on the Cheetah Stories Website your information is shared with Stripe, our payment processor. You can access their cookie policy here.

1.3 Do we include links from third parties?

We have integrated links to third-party websites or applications (e.g., Outlook e-mail, references for articles, suppliers' websites, etc.) at various points on the Cheetah Stories Website. If you select such links on the Cheetah Stories Website, certain data may be passed on to the relevant website operators or third-party applications without our knowledge. We have no influence on such data processing.

In addition, we also use social plug-ins, such as Instagram and LinkedIn. We offer you the possibility to directly share the content of the Cheetah Stories Website by clicking on the respective button on the website with Instagram and your email provider. We cannot influence what data these platforms process. Therefore, we recommend checking their respective privacy policies before accessing these social media platforms.

We use Interact to support quizzes that are embedded on the Cheetah Stories Website. More information about their private and data processing policy can be found here.

1.4 What data do we collect when you subscribe to our newsletter?

You can subscribe to our newsletter to be informed about news and current offers. For this, we need the following information:

  • First name;

  • Last name;

  • E-mail address.

We only use this data to deliver our newsletter if you have agreed to receive it. You can unsubscribe from our newsletter at any time via a link in each e-mail. You can also send us a message to standtall@cheetah-stories.com so we can delete you from our mailing list. We will send you our newsletter based on your consent.

To send you our newsletter in a professional manner, we use software and services from an external service provider.

2. On the processing of personal data when contacting and retaining Cheetah Stories

We process personal data that we receive from you as a prospective customer, partner, or involved third party within the scope of the business relationship or that we collect ourselves to examine possible ways to cooperate with you and conduct our business affairs. This is particularly the case if you contact us, you engage third parties that are entitled to contact us on your behalf, you enter a contract with us.

In addition to the personal data provided to us in the context of a business relationship, we also collect data from:

  • Publicly accessible sources (e.g., press, internet databases);

  • Third parties involved in the provision of our services.

We process the aforementioned types of personal data to be able to provide, document, and invoice our services.

Please note that you are responsible for any personal data you may submit to us (e.g. personal data of employees of your company), and you are to comply with your own information obligations yourself in this regard.

3. On the forwarding of personal data to third parties

We will only forward your personal data to third parties if you have expressly consented to this, if there is a legal obligation to do so, or if this is necessary to enforce rights, particularly to enforce claims arising from a contractual relationship.

Furthermore, we forward your personal data to third parties to the extent that this is necessary in the context of the use of the Cheetah Stories Website and the execution of a contract. The categories of possible recipients are external service providers, customers, business partners (with whom we work together), and official bodies.

4. On the transfer of personal data abroad

We process personal data primarily in Switzerland and the European Union. However, we may transfer your personal data to contracted service providers abroad to use isolated services (e.g. social media, website services for video conferences) and for the fulfilment of the data processing activities described in this privacy policy. Data protection obligations generally bind these service providers and third parties to the same extent as us. To the extent that the level of data protection in a country is not deemed equivalent to that in Switzerland, we will only transfer your personal data abroad based on consent, adequacy decision, standard contractual clauses, or if it is necessary for the performance of a contract or the enforcement of legal claims.

Specifically, this applies to data transfers to the USA (e.g., in the case of Google Analytics, Instagram/Meta, and LinkedIn), which, from the point of view of the European Union and Switzerland, do not have an adequate level of data protection. We will make sure that we implement guarantees to ensure an appropriate level of data protection. To do so, we will use technical and organisational measures as well as guarantees recognised as sufficient to provide an adequate level of data protection in the EEA and/or Switzerland.

5. On the duration of the storage of personal data

As a matter of principle, we store your personal data only for as long as it is necessary to process our business relationship or if there is a legal or officially ordered obligation to retain or document such data. Furthermore, we may store your data for as long as we have an overriding interest in doing so. For example, we have an overriding private interest if we store your contact data in our contact database to work with you again in the future or to stay in touch for other reasons.

6. Your right to information, correction, deletion, and restriction of the processing of personal data as well as to data portability

You have the right to receive information about your personal data processed by Cheetah Stories upon request. In addition, you have the right to have incorrect personal data corrected and to have your personal data deleted insofar as this does not conflict with any legal or officially ordered obligation to retain or document the data or with any permissible circumstances (e.g., an overriding private interest). You also have the right to demand the return of personal data you transmitted to us. Upon your instruction, we will also pass on your personal data to a third party of your choice. You also have the right to receive the digitally transmitted personal data in a standard file format.

You may contact us for the aforementioned purposes by regular mail and e-mail at the above addresses. Please note that legal and/or contractual requirements and exceptions may apply to these rights. We may refuse requests to exercise these rights to the extent permitted or required by law. For example, we may have to retain or continue processing personal data despite requests to delete or restrict processing for legal reasons.

7. On data security

We use appropriate technical and organisational security measures to protect your personal data stored with us against manipulation, partial or complete loss, and unauthorised access by third parties. Our security measures are continuously reviewed and improved in line with technological developments.

We would like to point out that we may use external IT service providers and cloud providers. We further use certain IT services as well as means of communication that may be associated with data security risks (e.g., e-mail, video conferences, etc.). If you use such means of communication with us, we assume that you accept the associated data security risks. Should you require any special security measures, you inform us accordingly.

8. On the amendment of this privacy statement

This privacy statement is information about the nature, scope, and purpose of the use of personal data by Cheetah Stories. We reserve the right to unilaterally change the content of this privacy statement at any time and without prior notice. This privacy policy was last amended on 14 July 2024.

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